Published January 22, 2009
Very funny and only occasionally true. There is nothing here that you couldn’t see on network TV (think The Office) but it may not be right for all office environments.
Hat tip to Stoli.
Published October 28, 2008
Tags: blogging, despair.com
If you don’t know Despair.com, it is time. Link to this item found here. Quite possibly the most entertaining ecommerce experience on the web is just a click away. Check it out.
I’ve had the great pleasure of working with Citizen Sports and Lenovo on Facebook applications for fans of 115 different competing countries for the summer games. You can read more about it here and here. With the games about to begin, Iceland was making a strong showing with the second highest tally of fans using the application. As Track and Field took center stage, the fans of Jamaica took center stage on the facebook front, seeing over 8,000 new participants in the last 8 days of event.
Unlike the actual Olympics, Team Jamaica was unable to surge past Team USA. Apparently, some guy named Phelps had a pretty good Olympics too. His country had over 45,000 people following Team USA. All told, over 240,000 people utilized the applications. Considering these applications were just a gleam in a publisher’s eye in May, pretty amazing stuff.
Congrats to the entire Citizen Sports team!
Published August 21, 2008
Ok, some background. My pet peeve is the unnecessary use of “quotation marks.” Really grates on me.
I’ve been thinking about starting a second blog to highlight the frequent abuse of this piece of punctuation.
Someone beat me to the punch. Kudos to The “Blog” of “Unnecessary” Quotation Marks.
Published August 11, 2008
blogging , Links
Tags: blogging, Corporate Blogs, SEC
This could be huge. More here.
Published August 6, 2008
Tags: Dan Carlin, podcasts
One of the few pleasures of a long commute is the ability to listen to some amazing podcasts to and from work. Here is one I feel I must share.
Dan Carlin’s Hardcore History is a true find. One segment will focus on the Assyrian powers at the dawn of civilization and the next will focus on the meta dialogue around Winston Churchill. Dan and Ben (his producer) are putting out an amazing program. If you’re at all interested in history and have an hour of spare time, spend it with an episode of the podcast.
Check it out.
Published July 30, 2008
From Lee Gomes at the WSJ:
With the world at his beck and call, a president is one of the few people lucky enough to be able to learn more off-line than he would chained to a keyboard.
Wrong. The Internet is such an important part of the US’ ecconomic and social framework our next President must understand as a user what that means.
I’ve given up on our current President mastering “the Google.”
The Mom Speak features original content from Federated Media Authors Asha Dornfest, Amy Keroes, Liz Gumbinner, and Stacey Boyd focusing on ways for parent to save money without sacrificing childcare quality.
Luv’s is supporting conversations that resonate with their brand and I’m excited to watch it develop. The conversation isn’t about Luvs it is about what matters to Luv’s customers.
Stay tuned for updates.
From Seth Godin today:
Here’s the essential truth:
This is the first mass marketing medium ever that isn’t supported by ads.
If a newspaper, a radio station or a TV station doesn’t please advertisers, it disappears. It exists to make you (the marketer) happy.
That’s the reason the medium (and its rules) exist. To please the advertisers.
But the Net is different.
It wasn’t invented by business people, and it doesn’t exist to help your company make money.
Full post here.
Spot on. This doesn’t mean the web isn’t a powerful marketing tool. It simply means that people have CHOICE. Almost endless choices of what to read and where to go next.
If a marketer can create a product that people choose to use. To make it into their RSS reader, their bookmarks, etc. they have created something very powerful.
Marketers need to make impressions rather then simply buy them….